GNVQ Leisure and Tourism

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Unit 1 - Investigating Leisure and Tourism

What is leisure and tourism?
The leisure industry and its facilities
How does transport affect leisure and tourism activities?

Woodford Leisure Centre Visit on 09/10/01
On Tuesday 9th October 2001 Year 10 GNVQ Leisure and Tourism students at Isaac Newton School visited Woodford Leisure Centre, Holderness Road, Hull. The purpose of the visit was to investigate marketing and customer services.

Woodford Photogallery

The team outside of Woodford.	The main entrance to Woodford.	The welcome board in the entrance of Woodford.	The main reception desk at Woodford.

Customer service information display	Customer views and comments board.	An example of a questionnaire and its main findings.	A vending machine selling a range of point of sale items.

The students in the squash viewing area.	One of the main squash courts	New tanning facilities	The sauna

The gymnasium	The newly opened fitness gym	A range of machines available at the gym.	The creche facilities offered by Woodford.

The entrance to Oasis Lounge Bar.	The cafe facilities	The students quiz Mr

Visit the official Woodford Leisure Centre web site to gather further background information about the facility and the products and services available.

Unit 2 - Promotion in Leisure and Tourism

What is marketing?
What is promotion?
What are the 8 main types of promotion?
What are the main types of promotional materials?
What are the eye-catching ways of presenting promotional materials?
What is AIDA

Unit 3 - Exploring Customer Service

Why is customer service important?
Presenting yourself to the customer
Customers and their needs
Customer care